Rising Demand for CBD Beverages Creating Sizable Growth Opportunity

December 11, 2019 - Baystreet.ca


Global demand for CBD-rich consumer products has been increasing at a rapid pace. At the moment, one in seven Americans say they personally use cannabidiol-based products, says a recent Gallup poll. However, those numbers are likely to increase as more CBD makes its way on to shelves. In fact, the Brightfield Group estimates the U.S. CBD product market alone to be worth over $23.7 billion by 2023, as CBD finds its way into a variety of consumer product categories including food and beverage, pharmaceuticals, cosmetics, and health and wellness. As consumer demand for wellness products infused with CBD just begins to increase, beverage and food companies are just beginning to jump on board, too. Jones Soda for example is developing a line of CBD beverages. The news is just beginning to create a wide range of opportunity for companies including CBD Global Sciences, Inc. (CSE: CBDN), Charlotte’s Web Holdings Inc. (OTC:CWBHF)(CN:CWEB), Canopy Growth Corporation (TO:WEED) (NYSE:CGC), Aurora Cannabis Inc. (NYSE:ACB)(TO:ACB), and Aphria Inc. (NYSE:APHA) (TO:APHA).

CBD Global Sciences, Inc. (CSE: CBDN) BREAKING NEWS: CBD Global Sciences, Inc. just expanded its Aethics brand through a distribution agreement with a leading specialty beverages and healthy lifestyle products company. This agreement expands access to traditional retail, e-commerce, and other supply channels nationally. This opportunity will increase distribution of Aethics products with some of the world’s largest retailers in the convenience and mass market channels. The initial product distribution will include the recently announced CBD infused flavored sparkling beverage line and Relax and Revive CBD infused shots. “This agreement will expand our ability to compete in the high growth segment of the non-alcoholic sparkling beverage category” said Brad Wyatt CBD Global Sciences CEO. Wyatt added,” CBD Global Sciences has been experiencing a very favorable response to our CBD infused hydration line including our flavored sparkling water (which comes in three flavors including, lemon-lime, berry and grapefruit) and our Relax and Revive CBD infused shots. We are excited about the prospects for continued growth in these expanding specialty beverage markets.”

Other cannabis-related developments from around the markets include:

Charlottes Web Holdings Inc. (OTC:CWBHF)(CN:CWEB) announced that it has closed its previously announced underwritten public offering for aggregate gross proceeds to the Company of C$66,250,000. A total of 5,000,000 units of the Company, at a price of C$13.25 per Unit were sold pursuant to the Offering. The Offering was led by Canaccord Genuity Corp., together with a syndicate of underwriters including Cormark Securities Inc., Eight Capital, and PI Financial Corp. Each Unit was comprised of one common share of the Company and one half of one common share purchase warrant. Each Warrant will be exercisable to acquire one common share for a period of 2 years following the closing date of the Offering at an exercise price of C$16.50 per Warrant Share, subject to adjustment in certain events. Charlotte's Web has also granted the Underwriters an option to purchase up to 750,000 additional Units of the Company on the same terms as the Offering, exercisable within 30 days of the closing of the Offering. Net proceeds from the Offering will be used primarily to fund the Company's business development and for general working capital purposes. The Units were offered in each of the provinces of Canada, other than Québec, pursuant to the Company's base shelf prospectus dated April 8, and were also offered by way of private placement in the United States to "qualified institutional buyers". The terms of the Offering are described in a prospectus supplement dated November 27, 2019.

Canopy Growth Corporation (TO:WEED)(NYSE:CGC) announced that effective January 14, 2020, David Klein has been appointed as the Company’s Chief Executive Officer. David brings a wealth of expertise to this role, having served in a number of senior leadership capacities over the past 14 years at Constellation Brands. His capabilities include extensive CPG and beverage alcohol industry experience, strong financial orientation, and experience operating in highly regulated markets in the U.S., Canada, Mexico and Europe. David is an experienced strategist with a deep understanding of how to build enduring consumer brands while leveraging operational scale across a dispersed production footprint. He is a strong leader with a proven track record of developing diverse and high performing teams. In his current role as executive vice president and chief financial officer at Constellation Brands, David oversees all aspects of the company’s finance operations, all mergers and acquisitions, as well as the company’s information technology function. He is widely respected among members of the U.S. investment community, earning recognition as a top CFO by Institutional Investor magazine the past three years. David serves as a member of Constellation Brands’ executive management committee. He has served on the Canopy Growth Board of Directors for over a year and is presently Canopy Growth’s Board Chair. This familiarity with the Company’s current leadership team and strategy will allow David to integrate quickly, a major benefit in the fast-moving cannabis sector. “Canopy Growth sits at the forefront of one of the most exciting new market opportunities in our lifetime,” said Klein. “Thanks to the efforts of Mark and the entire team at Canopy Growth, no company is better positioned to win in the emerging cannabis market. I look forward to working with the team to build on the foundation that has been laid, to develop brands that strongly resonate with consumers, and to capture the market opportunity before us. Together we will drive sustainable, industry-leading growth that benefits employees, shareholders and the communities in which we operate.”

Aurora Cannabis Inc. (NYSE:ACB)(TO:ACB) announced that one of the Company's oil products has now been approved for use under Ireland's new Medical Cannabis Access Programme (MCAP). Aurora's High CBD Oil Drops received approval from the Irish authorities and have now been added to a regulatory schedule by the Irish Minister of Health enabling importation, prescribing and supply under the scheme and is to date, one of only two products to gain such authorization. Dr. Shane Morris, Chief Product Officer at Aurora said, "Aurora is pleased to be able to assist patients who are seeking treatment with high quality EU-GMP (good manufacturing practice) certified pharmaceutical-grade medical cannabis in Ireland.   We are very proud to be one of the first approved suppliers of medical cannabis under the MCAP.  We want to acknowledge the efforts made by many people, especially the patients and doctors who have campaigned for access to these medicines.  We look forward to more of Aurora's high-quality medicines being approved, so that more patients can benefit from the MCAP in Ireland.  We will continue to work closely with all parties and state agencies to facilitate further availability."

Aphria Inc. (NYSE:APHA)(TO:APHA) announced that its subsidiary Aphria Diamond secured a credit facility, on November 29 2019, with a major Canadian chartered bank as sole arranger, sole book runner and administrative agent on behalf of a group of lenders for a committed senior secured credit facility of $80 million. “Aphria has the largest cash balance in the cannabis industry without the dilution of a strategic partner,” said Irwin D. Simon. “We are pleased to have secured a term loan that will repatriate a portion of our investment in Aphria Diamond, to be strategically deployed by Aphria. This loan strengthens our balance sheet without being dilutive, and positions Aphria Diamond for success as we expand into new categories and growth opportunities in cannabis to enhance value for shareholders long term.” Since securing its Health Canada license on November 1, 2019, Aphria Diamond is quickly coming on scale. Aphria Diamond will be 70 per cent planted by mid-week, with 350,000 young seedlings planted. With the level of automation and scale of the facility, the Company anticipates Aphria Diamond to have one of the lowest cost structures in the industry. Aphria expects the dried flower production from the first harvest to be sold to provincial control boards sometime in March 2020.

Legal Disclaimer / Except for the historical information presented herein, matters discussed in this article contain forward-looking statements that are subject to certain risks and uncertainties that could cause actual results to differ materially from any future results, performance or achievements expressed or implied by such statements. Winning Media which has a partnership with www.MarijuanaStox.com is not registered with any financial or securities regulatory authority and does not provide nor claims to provide investment advice or recommendations to readers of this release. For making specific investment decisions, readers should seek their own advice. Winning Media, which has a partnership with www.MarijuanaStox.com, is only compensated for its services in the form of cash-based compensation. Pursuant to an agreement between Winning Media (partners of MarijuanaStox.com) and CBD Global Sciences, Inc., Winning Media has been paid three thousand five hundred dollars for advertising and marketing services for CBD Global Sciences, Inc. We own ZERO shares of CBD Global Sciences, Inc. Please click here for full disclaimer.

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