CBD-Infused Beverages Could Create Tremendous Investment Opportunity

February 16, 2021 - Baystreet.ca


CBD-infused beverages are quickly gaining traction in the cannabis industry.

Tilray Inc. (NASDAQ:TLRY), which announced plans to merge with Aphria, will reportedly have a “strong consumer packaged goods presence and infrastructure with two strategic pillars, including SweetWater, a cannabis lifestyle branded craft brewer, and Manitoba Harvest, a pioneer in branded hemp, CBD and wellness products with access to 17,000 stores in North America. The Combined Company is expected to leverage SweetWater’s craft beer manufacturing and distribution network to build brand awareness for the Combined Company’s leading brands via craft beers, hard seltzers, and other beverages as it seeks to take advantage of opportunities for both the adult-use and health and wellbeing beverage trends.”

In November 2020, Canopy Growth Corp. (TSX:WEED)(NASDAQ:CGC) launched Quatreau, a new line of premium-infused beverages. These are Canopy’s first CBD-infused drinks with both CBD-only and “balanced” CBD and THC offerings.

Neptune Wellness Solutions Inc. (NASDAQ:NEPT)(TSX:NEPT) has noted that, “food companies are moving into cannabis, recognizing the interest and potential demand for infused beverages and foods, once legal.” Even Aphria Inc. (NASDAQ:APHA) Chairman and CEO, Irwin Simon once noted that beverages could become one of the biggest segments in the cannabis industry once marijuana is legalized in the United States, according to THC Net.

Or, look at BevCanna Enterprises Inc. (CSE:BEV)(OTCQB:BVNFF) for example.

The company just announced that it has received a Standard Processing License from Health Canada. The Company is now fully authorized to begin production at its full service, high-capacity beverage manufacturing facility. BevCanna will begin production of its white-label products, #1 U.S. cannabis beverage brand Keef and its in-house beverages, through licensed Canadian retailers, positioning the Company to fully capitalize on the burgeoning Canadian cannabis-infused beverage sector.

The receipt of the Company’s Standard Processing Licence, and the forthcoming close of BevCanna’s landmark acquisition of Naturo Group Investments Inc., constitute two fundamental pillars in BevCanna’s growth strategy. Along with the recently acquired Pure Therapy e-commerce platform, and BevCanna’s partnership with Keef Brands in both the U.S. and Canada, the company is well positioned with multiple revenue streams. BevCanna will now assume the unique position of being the only fully licensed, in-house and white-label, beverage and supplement manufacturing company which has the ability to manufacture and distribute both conventional and cannabinoid-based products through global, multi-channel distribution networks of traditional and cannabinoid adult-use sales channels, accelerating BevCanna’s evolution into a diversified health and wellness company.

“The receipt of our Standard Processing License is a major milestone in BevCanna’s commercial strategy and regulatory process,” said John Campbell, Chief Strategic Officer at BevCanna. “The Company’s ability to produce and distribute high-quality, cannabinoid-infused beverages, for both in-house brands and white-label clients is paramount to our evolution into a comprehensive health and wellness products company.”

BevCanna operates one of the highest-capacity cannabinoid beverage processing and packaging facilities in Canada as well as an on-site, pristine, alkaline spring water aquifer, delivering a bottling capacity of up to 210 million bottles annually, which the Company will take ownership of upon completion of the Naturo Group acquisition. The facility is capable of formulating, processing and packaging a variety of beverage product formats including PET, aluminum, and glass form factors, available in multiple sizes and custom shapes. The facility was custom-built to manufacture both BevCanna’s house brands and those of BevCanna’s white-label clients launching cannabis 2.0 products. BevCanna has developed a service model that allows both cannabis-license holders and non-licensed CPG groups seeking to enter the Canadian cannabis market a pathway to do so. 

Legal Disclaimer / Except for the historical information presented herein, matters discussed in this article contains forward-looking statements that are subject to certain risks and uncertainties that could cause actual results to differ materially from any future results, performance or achievements expressed or implied by such statements. Winning Media is not registered with any financial or securities regulatory authority and does not provide nor claims to provide investment advice or recommendations to readers of this release. For making specific investment decisions, readers should seek their own advice. Winning Media is only compensated for its services in the form of cash-based compensation. Pursuant to an agreement Winning Media has been paid three thousand five hundred dollars for advertising and marketing services for BevCanna Enterprises Inc. by a third party. We own ZERO shares of BevCanna Enterprises Inc. Please click here for full disclaimer.

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