Fashion takes center-stage in the Metaverse at Decentraland’s Metaverse Fashion Week

March 23, 2022 - Baystreet.ca


Fashion is taking center stage in the Metaverse. In fact, Decentraland’s Metaverse Fashion Week kicks off this week on digital real estate owned by Tokens.com Corp.’s (NEO: COIN) (OTCQB: SMURF) subsidiary, Metaverse Group. Events will feature more than 60 brands including Estée Lauder (NYSE: EL), DKNY, Dolce & Gabbana, Tommy Hilfiger, which is owned by PVH Corp. (NYSE: PVH), Karl Lagerfeld, Forever 21, and Perry Ellis America. “Similar to traditional global fashion weeks in Milan and Paris, the Metaverse Fashion Week will have more than 60 luxury and digital brands virtually showing new collections and host presentations, discussions, concerts, and afterparties. A luxury shopping area called the “Boson Portal - Fashion District” has been designed in likeness to Paris’s iconic Avenue Montaigne, where brands can virtually sell both digital and physical items through NFTs,” as noted by Paper.

Tokens.com Corp. (NEO: COIN) (OTCQB: SMURF) Announces Fashion Week Brands

Tokens.com Corp., a publicly-traded company that invests in Web3 crypto assets and businesses linked to the Metaverse and NFTs, is pleased to share the names of participating brands in Decentraland’s Metaverse Fashion Week. The event will take place on digital real estate owned by Tokens.com’s subsidiary, Metaverse Group, and will take place from March 24th to 27th.

The Luxury Fashion District, owned by Metaverse Group, will host fashion houses, brands, and designers. Several iconic brands will make their Web3 debut, including Dolce & Gabbana, Etro, Elie Saab, FaithTribe, Chufy, Monnier Fre`res, Frank Muller, and Guo Pei.

“Metaverse Fashion Week is the start of a new era in fashion that is accessible to everyone across the globe at the same time. The event is free to attend, and all that’s needed is a computer with internet access,” commented Andrew Kiguel, CEO and Founder of Tokens.com and Executive Chairman of Metaverse Group. “Metaverse Fashion Week is a great way for brands to access a new demographic that would otherwise be difficult for them to reach.”

Metaverse Fashion Week events will feature over 60 brands including Dolce & Gabbana, Etro, Elie Saab, FaithTribe, Chufy, Monnier Fre`res, Frank Muller, and Guo Pei.

Musical guests closing this historic event will be Grimes and Auroboros. The immersive DJ set and sonic lightshow will be held on the 27th of March at 9pm GMT / 5pm EST.

Decentraland’s vision for Metaverse Fashion Week is to provide a space for a new era in fashion, showing the world the power of decentralization and the developing Web3 ecosystem. The platform’s guiding philosophy is meant to build an alternate reality that democratizes access to all facets of our modern economy. By building in diversity, inclusion, and accessibility,

Decentraland is creating the place for the next generation of commerce and adventure. For more information on Metaverse Fashion Week visit https://mvfw.org/.

Brands and businesses interested in partnering with Metaverse Group should contact info@metaversegroup.com.

Other related developments from around the markets include:

Estee Lauder Companies Inc. reported net sales of $5.54 billion for its second quarter, an increase of 14% from $4.85 billion in the prior-year period. Net sales grew in every region and product category, reflecting early stages of recovery in brick-and-mortar retail stores, primarily in western markets, and strength in online2. These results reflected robust consumer response to holiday offerings and during key shopping moments. Organic net sales increased 11%. The Company reported net earnings of $1.09 billion, compared with net earnings of $0.87 billion in the prior-year period. Diluted net earnings per common share was $2.97, compared with $2.37 reported in the prior-year period. Excluding restructuring and other charges and adjustments as detailed on page 3, adjusted diluted earnings per common share was $3.01, a 15% increase on both a reported basis and in constant currency.

PVH Corp., which owns Tommy Hilfiger, announced the Executive Committee of the Board of Directors of PVH Corp. declared a quarterly cash dividend of $0.0375 per share payable on March 30, 2022 to stockholders of record on March 11, 2022.

Tokens.com, a publicly-traded company that invests in Web3 crypto assets and businesses linked to the Metaverse and NFTs, is pleased to share that it will announce its audited financial results for the year ended December 31, 2021 on March 31st. An investor call hosted by CEO Andrew Kiguel has been scheduled to discuss the Company’s 2021 financial results starting at 10:00 am ET on Friday April 1st, 2022.

Legal Disclaimer / Except for the historical information presented herein, matters discussed in this article contains forward-looking statements that are subject to certain risks and uncertainties that could cause actual results to differ materially from any future results, performance or achievements expressed or implied by such statements. Winning Media is not registered with any financial or securities regulatory authority and does not provide nor claims to provide investment advice or recommendations to readers of this release. For making specific investment decisions, readers should seek their own advice. Winning Media is only compensated for its services in the form of cash-based compensation. Pursuant to an agreement Winning Media has been paid three thousand five hundred dollars for advertising and marketing services for Tokens.com Corp. by Tokens.com Corp. We own ZERO shares of Tokens.com Corp. Please click here for full disclaimer.

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